5. Keeping up with changing employee needs
The challenge: Employee expectations around benefits are evolving rapidly, particularly amidst high living costs and a shift towards remote and hybrid working. Many employers struggle to keep their benefits offering relevant and aligned with workforce priorities.
The solution: To stay ahead, businesses must regularly review and evolve their benefits strategy. Conducting annual employee benefits surveys provides direct insight into what employees value most, allowing companies to adjust their offering accordingly.
Benchmarking against industry trends is another crucial tool for staying competitive. Benchmarking services, such as those offered by Towergate, provide access to extensive data, enabling businesses to compare their benefits package with industry peers.
Rather than overhauling benefits all at once, a phased approach allows companies to introduce changes incrementally, based on employee feedback and fi budget considerations. A benefits broker and consultant can support this process, offering market insights and expert guidance to build a future-proofed strategy that evolves alongside changing workforce needs.
Turning challenges into opportunities
Employee benefits should be a strategic asset, not a source of frustration. By addressing these common challenges, UK employers – including SMEs with limited resources – can enhance engagement, streamline administration and realise greater value from their benefits investment.
With expert support, businesses can build a tailored benefits strategy that aligns with employee expectations and business goals.
Towergate Employee Benefits understands the challenges businesses face.
Contact us to learn more about how we can support you and your workforce.
everybodybenefits @ towergate. co. uk
Towergate Employee Benefits is a trading name of Health and Protection Solutions Limited, which is authorised and regulated by the Financial Conduct Authority( FCA). This can be checked on the FCA’ s website or by calling them on 0800 111 6768( freephone). Not all products and services offered are regulated by the FCA. Registered in England and Wales number 4907859. Registered office: West Park House, 23 Cumberland Place, Southampton, SO15 2BB
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