Protection Tomorrow December 2021 | Page 6

6 PROTECTION TOMORROW
In September , Emma Vaughan was appointed as Head of Protection Services , working within the Distribution Services team at SimplyBiz . In this brand-new role , Emma took the lead on working with protection partners to connect their product and services with our protection writers , and Protection Tomorrow caught up with Emma to find out what she ’ d been up to so far , and her key focusses for the future .
What has been at the top of your agenda during your time so far at SimplyBiz ?
My number one priority since joining SimplyBiz has been to understand all the great things the business currently does , and how that translates into support for our Member Firms . We work with the biggest and best partners in our industry , and I want to connect more of them to our advisers which will start to create better customer outcomes . SimplyBiz is known for its amazing work in the wealth and mortgage arena so I am looking at ways that we can best utilise our reach within the market to further enhance the proposition to support advisers with their protection conversations .
How are you using your experiences with L & G and British Friendly in your new role ?
At British Friendly I was able to get involved in quite a few different areas of the business which helped shape how I move forward in my new role . I have worked in intermediary-facing roles for many years and this has given me insight into what support our Member Firms are looking for , and which solutions our partners can offer them . In that role , I supported the development and roll-out of a new online platform which complements SimplyBiz ’ s direction of travel in the FinTech world .