Claire Bostock, National Account Manager, HSBC Life( UK), looks at how critical illness protection can help women and families through hard times and how advisers can make sure customers understand the benefits it can offer.
Maya Angelou once said:“ You may not control all of the events that happened to you, but you can decide not to be reduced by them.” This quote speaks directly to the experience of so many women facing critical illness.
Every year in the UK there are nearly 57,000 new breast cancer cases 1. That equates to a new diagnosis around every 20 minutes. This is a massive problem.
But this isn’ t about just looking at statistics. We ' re looking at real lives, resilience and the crucial role that critical illness protection plays in supporting customers when they need it most.
We spoke to Sam who shares the experience of her breast cancer diagnosis and her claims journey with HSBC Life( UK): Click here to watch Sam’ s story.
Sam had direct contact with Ben, her dedicated claims handler, throughout the whole process, which took around 10 days. We were able to accept her claim after just two phone calls.
We talk about the HSBC Life( UK) claims process all the time – it’ s one of our USPs. But it’ s not until you hear a story from someone like Sam that you see how that USP has really impacted somebody’ s life in a positive way.
Using the proceeds of a claim
So once people have had a critical illness claim accepted, what do they spend the payment on? This is where there are some differences between intentions and reality.
August 2025 | 37